A careful analysis of the land and an understanding of the area’s early cultural influences helped shape the vision of Duke’s Landing and led to the development's design philosophy:
 

1. Establish a community based upon land stewardship. Aim to preserve natural features of the Development such as the views, rolling topography, and native trees.

2. Create buildings that reflect the area’s beauty, capture the spirit of coastal living, and reflect the West Coast Contemporary Style.

3. Embrace the use of vernacular materials (stone, timber, glass, etc.), building methods, earth tone colours and landscaping to compliment the environment.